PRICING · FRENCH SMEs OF 50 TO 500
You pay for AI where it pays off. Nowhere else.
The conversation is free. The three reference files cost €4,500 excl. VAT, the software is quoted, and you can stop at every stage.
Redesigning a process: a first step at €4,500 excl. VAT
Twenty minutes first, free. The three reference files cost €4,500 excl. VAT, deducted from the price of the software if you go on; the software is quoted at their end.
- Where to start — free, an answer within 48 hoursIn writing: the piece of work to start with, what it costs you today estimated from your own figures, and the ones that do not qualify. If AI has nothing to do there, we will say so.
- The three reference files — six weeks, €4,500 excl. VAT, deducted from the software if you go onOn a piece of work you name, your quotes or your tender responses, we go through three of your last twenty files with the people who know, half a day a week. You leave with your three files annotated, three numbers you do not have today, and the plan.
- The process rebuilt — priced at the end of the three filesYou receive the software, on your premises or on sovereign infrastructure. No file goes out until every matter of fact has been checked, the tenth as carefully as the first. The software says which ones still need a judgment call, and your teams have the time to make it.
- The follow-up — includedYou receive a dashboard. It shows what the software handled on its own, what it sent back to your teams, and what the work gives today against what it gave before.
- Once in place — the software keeps learningEvery file your teams rule on sharpens the line, and you validate every change.
If AI is already in place at your firm
The measure — three weeks, €3,000 excl. VAT, not due if the result does not let you decide
Copilot, ChatGPT or your vendor’s module: we measure it on your last twenty files, where it is right, where it is wrong, and on which questions.
In detail
You decide whether to keep it, frame it or stop it. If the answer is to keep it as it is, that is what we will write.
What you receive, in detail
One of your processes, rebuilt with AI where it pays and your expertise where it counts. On your own files, we write the line between matters of fact and matters of judgment. The first part goes to the cheapest method that holds up; the second stays with you. Then we hand over: you hold the keys, and the software runs without us.
- It starts with three of your files, gone through in detail with the people who know, before anything is built
- Your three files, annotated: what “right” means in your firm, written down for the first time. They are yours, with or without us
- Three numbers: what this process costs you today. They existed nowhere
- The plan for the redesign: where AI pays off, where a plain calculation is enough, what stays with your teams. It prepares the specification
- Then the build: the software runs on your premises or on sovereign infrastructure, and can evolve without us
- The follow-up, included: a dashboard showing what the software handled on its own and what the work gives against what it gave before
It is free. You will know whether it is doable in your firm.
Not sure which piece of work to pick? Describe in writing what comes back in your firm, we answer within 48 hours.
What it takes in your firm for this to work: the five conditions →
Law firms: Droit de regard
We measure two or three AI tools on the market on your firm’s own writing. The test set costs €1,500 excl. VAT and the measure €3,000 excl. VAT. The measure is not due if the report does not let you decide.
Self-serve
SELF-SERVE
Counsel
€99 / month
Billed monthly · €79/mo when billed annually
Counsel argues every decision you bring, against your situation and your constraints. It commits to a position, gives you the case against it, and quotes a real source for every claim — so you can defend the call in front of a board, a client, or an insurer.
What is included
- Everything in The Agenda
- A committed position on each decision you bring — and the case against it
- Every claim quoted from a real source, with a link to the passage it came from
- Every decision you bring — no slots, no per-decision billing
- It tells you when nothing moved, so you know where not to spend attention
- Every version kept, exportable for the board pack or the client file
Team · €499/mo flat — Up to 5 seats, shared decision context, cross-seat feedback, centralized billing and usage analytics — for AI leadership teams, investment teams and consulting practices. Contact sales
No credit card required for the trial
FREE
The Agenda
€0 / month
The monthly edition — thousands read, a dozen kept. Plus every public Counsel verdict.
What is included
- One monthly edition, by department — in French and English
- Every public Counsel verdict — full memos, no paywall
- Daily Brief: 7 articles curated from 800+ AI sources
- Personalized feed (role, topics, sources, content type)
- Weekly digest (top picks of the week)
- The exclusion counter on every issue — what we read, what we kept
- The cut of the month — a widely shared claim, named, and why we refused it
What else you could spend this on
The honest comparison, including the one nobody puts in these tables: the free chatbot your team already uses. It does a lot of this. What it does not do is come back to you when the evidence moves, or leave you something you can hand to a board — and those are the two that matter when you have to defend the call.
| What you're paying for | AIssential Counsel | ChatGPT / Perplexity | A consultant |
|---|---|---|---|
| Price / month | €99 monthly, €79 annual 14 days free, no card | Free, or €20–25 | By quote, per engagement |
| Argues YOUR specific decision | ✓ You describe it, it argues it | ✓ If you brief it well each time | ✓ Yes — that is the job |
| Every claim quoted from a real, checkable source | ✓ Written only from what it can quote | ~ Cites, but not always what it asserts | ~ Depends on the consultant |
| Gives you the case against its own position | ✓ Stated, not implied | ~ If you think to ask | ~ Rarely against their own recommendation |
| Comes back to you when the evidence moves | ✓ Re-argued as new evidence lands | — One shot, nothing comes back | — They leave with the reasoning |
| Something you can hand to a board, a client, an insurer | ✓ A sourced record, exportable | — A chat log | ✓ A deck, once |
- 800+ — Curated AI sources
- 50 → 15 — Kept out of the fifty closest to your decision, each time
- Up to 5 — New insights on your decision, per refresh
- 14 days — Free Solo trial, no card
Frequently asked questions
Who is this for — and who is it not for?
For whoever answers for a process in a French SME and can decide to change it: the owner or managing director, the operations or plant director, a branch director, a technical director. Most often in a firm of 50 to 249 people that sells expert judgment — engineering and design offices, architecture practices, consultancies, specialist trades. You do not need to be the AI expert: that is the starting assumption, not a gap.
The rung you want depends on what is blocking you. A decision you have to make and defend — that is Counsel. A process that still waits on the same two or three people — that is the redesign of that process. If ten files out of ten are handled by applying the procedure to the letter, or if the method belongs to a software vendor or an accreditation body whose sign-off any change needs, neither is for you, and we will say so.
What happens in the twenty minutes?
You describe a process, or your business if you do not know which one to pick yet. We ask five questions: how often it comes back and how long it takes, who exercises judgment in it, what a mistake costs when one gets through, where your past jobs live — bids, quotes, post-mortems — and in what shape, and who can say yes.
The call ends with a straight answer: the process we would start with, what it costs you today per year, estimated from your own figures, and what we would do in your place. No deck, no diagnosis to buy, no surprise quote: a quote only comes afterwards, and only if both sides want to carry on. The person who would do the work is the person on the call.
What does redesigning a process cost, and what am I buying?
The twenty minutes cost nothing. The three reference files cost €4,500 excl. VAT; if you go on, that amount is deducted from the price of the software. The process rebuilt is quoted at the end of those three files. We cannot price it earlier, because we do not know the process until we have looked at it with you. The follow-up is included.
One signature covers everything, and you can stop at the end of the three files, with no penalty. You keep your annotated files, your three numbers and the plan.
Before we start, we also fix what this process costs you today (real lead times, rework, rejected files) and what will count as a success. Those are the numbers you will follow the software against afterwards. You are buying a process that runs: the software is on your premises or on sovereign infrastructure, it can evolve without us, and there is no subscription to our presence.
Where do our data and client files go?
Two answers, because these are two different things.
The system we build for you runs on your own infrastructure or on sovereign hosting. Your files never have to leave your walls.
We choose each AI model according to what your files contain. Whatever is confidential goes through models installed on your premises or on sovereign infrastructure: you keep control of them, and their cost does not move at a vendor's whim. A commercial model can serve on a step where it does better, provided it sees nothing confidential. It then works on documents that are not, or on files from which we have first removed the names and whatever you want protected. You decide what leaves, and the record shows which model served at each step.
Counsel, the online product, is more exposed and we would rather say so: the text of the decisions you submit is analysed in the United States by Google LLC (Gemini API) and Tavily Inc., processors under Article 28 of GDPR, who do not use it to train their models. Everything else — account, reading, billing — is hosted in France with OVH and does not leave the European Economic Area. The full list of processors is in our privacy policy.
What is Counsel, and how is it different from The Agenda?
The Agenda (free) is the monthly edition: what AI puts on your table, by business function, chosen for what you will have to decide — thousands of articles read, a dozen kept, and each issue names what it refused. One-to-many.
Counsel (Solo) is decision-grounded: you describe an open decision, and each generation surfaces the field's published evidence ranked by how directly it bears on your situation. Every claim links to a verbatim passage from the source article, and each item is honestly tagged as direct, adjacent, or tangential to what you are deciding. It reads like a consultant's synthesis, not a feed.
Why €99 a month?
Because it is not content delivered to you: it is a position argued against your situation, quoting a real source for every claim, and re-argued when the evidence moves. If it does not pay for itself on the first decision it changes, it is not for you, and you have fourteen days to find out.
How many decisions can I run on Solo?
As many as you actively need. There's no slot meter, no per-decision charge. We size capacity for the typical Solo user (1–5 active decisions); if you're running more in parallel, the Team plan gives you shared context across seats and is built for that load.
What happens when a decision resolves?
You archive it in your dossier and free up the mental space. The Counsel history stays — you can re-open any past decision, export it as Markdown for your team, or re-argue it if the context changes. No billing change either way; Solo is one flat price.
Will my bill change if I refresh more often?
No. Refresh is unlimited — you're not metered on LLM usage. We chose this so you never face surprise bills; one price, all decisions, all refreshes.
What is "Ask Counsel"?
A one-shot Q&A surface that complements your decision-grounded Counsel. You type a question — "what does the evidence say about putting client files through an AI tool?" — and Counsel answers from the public corpus over a 180-day window, with verbatim citations and an honest confidence band (high / medium / low). Different from your daily Counsel: no stored context, no decision required, single answer. Included on Solo and Team.
What about Perplexity, ChatGPT, or Gemini with a clever prompt?
A chatbot writes first, then attaches links that seem to back what it said. Counsel reads first, then writes only what it can quote literally.
On approach. Perplexity and ChatGPT pull snippets from the open web at query time, generate a response from them, then attach citations post hoc without verifying — often beside what the source actually says. Test in 30 seconds: click the links in your last Perplexity reply. Half don't say what they're credited with. Counsel does the opposite: selection from a curated, quality-rated AI corpus, structured extraction at ingestion, scoring by an LLM judge against your specific decision, synthesis built only from the extracted passages, passage-by-passage grounding verification, public marking of remaining uncertainty. It doesn't invent a tool, a metric, or a citation — and when it can't anchor a phrase, it says so in the document itself.
On usage. Your decisions, questions, and monitored subjects are stored and automatically re-checked against every new article. The system learns from your explicit signals (useful / off-target / pinned) and your clicks, tracks what changed between two Counsels (new, carried, promoted, dropped), and names the decisions with no recent signal — "agent framework: no signal in 41 days" — exactly where the six-month-too-late reversals come from.
It's not a better prompt. It's a different architecture.
How does the Team plan work?
Team plans give every seat unlimited Counsel decisions plus shared context across the workspace. €499/mo flat, or €399/mo billed annually (€4,788/yr, 20% off) — up to 5 seats either way. A workspace admin manages members and billing. Shared decision context and team-wide feedback loops are available once two or more seats are active.
Can I cancel or switch plans at any time?
Yes. Cancel from your account settings. Annual plans keep access until the billing period ends. Monthly plans stop at the next cycle. You never lose your Counsel history or your bookmarks.
What payment methods do you accept?
All major credit cards (Visa, Mastercard, Amex) via Stripe. Annual plans are charged once upfront. Monthly plans renew on the same day each month. EU-issued invoices include reverse-charge VAT where applicable.
Do you offer academic or nonprofit discounts?
We offer a 40% discount on Solo for verified students, researchers at academic institutions, and registered nonprofits. Email us at contact@aissential.tech with your institutional email.
Twenty minutes: doable or not, and where it starts.
It is free. You will know whether it is doable in your firm.