Using Agents in Production: Past Present and Future // Euro Beinat
Summary
Prozus, a global e-commerce technology company operating in 100 countries, is deploying 30,000 AI agents across its operations by March. These agents serve two primary purposes: transforming e-commerce into a more "agentic, personalized, and ecosystemic" experience, and creating an "AI agentic workforce" to enhance employee productivity, quality, independence, and agility. The company has developed an in-house AI agent builder called Tokan, which started in 2019 and became agent-based in 2024, enabling employees across various departments to create agents. Prozus categorizes agents by seniority (intern, junior, intermediate, senior) based on their access to tools and integrations. Examples include a senior agent for restaurant account management, an intermediate data analyst agent, and a junior newsletter reader agent. The company emphasizes that beyond technical capabilities, successful AI agent adoption is an organizational and cultural challenge, driven by reducing barriers, upskilling, and fostering a "bottom-up" collective discovery process through initiatives like internal competitions.
Key takeaway
For CTOs and VPs of Engineering aiming for widespread AI agent adoption, recognize that technical solutions alone are insufficient. Your strategy must prioritize organizational and cultural shifts, actively reducing perceived barriers for non-technical employees to create agents. Implement programs like internal competitions and upskilling initiatives to foster a "bottom-up" approach, enabling collective discovery and embedding agent creation as a standard practice across the enterprise.
Key insights
Large-scale AI agent adoption is primarily an organizational and cultural challenge, not just a technical one.
Principles
- AI adoption requires bottom-up collective discovery.
- Agent seniority correlates with tool and integration access.
Method
Prozus developed an in-house agent builder, Tokan, to enable non-engineers to create agents, fostering adoption through barrier reduction, upskilling, and internal competitions like "Pros Got Talent."
In practice
- Categorize agents by capabilities (e.g., "intern" to "senior").
- Measure agent impact across productivity, quality, agility, and independence.
Topics
- AI Agents in Production
- AI Agentic Workforce
- E-commerce AI Applications
- AI Agent Development
- AI Adoption Strategy
Best for: CTO, VP of Engineering/Data, Executive, AI Engineer, MLOps Engineer, Director of AI/ML
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