ChatGPT finally offers $100/month Pro plan

2026-04-09 · Source: AI News & Artificial Intelligence | TechCrunch · Field: Technology & Digital — Artificial Intelligence & Machine Learning, Software Development & Engineering, Emerging Technologies & Innovation · Depth: Fundamental Awareness, quick

Summary

OpenAI has introduced a new $100/month Pro plan for ChatGPT, targeting power users and developers who require higher usage limits for its coding tool, Codex. This new tier sits between the existing $20/month Plus plan and the $200/month Pro plan, which OpenAI confirmed is still available despite not being listed on their main pricing page. The $100 Pro plan provides five times more Codex usage than the Plus plan, with even higher temporary limits offered until May 31. OpenAI explicitly positioned this new offering to compete with Anthropic's $100/month Claude option, emphasizing Codex's superior coding capacity per dollar. Codex currently boasts over 3 million weekly users globally, with usage growing 70% month-over-month.

Key takeaway

For AI Architects and VP of Engineering evaluating LLM providers for development teams, consider OpenAI's new $100/month Pro plan. This tier offers significantly increased Codex usage, potentially reducing costs for high-intensity coding workflows compared to other options. Assess your team's specific coding demands and compare the rate limits across OpenAI's Pro plans to optimize your subscription choice.

Key insights

OpenAI's new $100/month Pro plan enhances Codex access, directly challenging Anthropic's Claude.

Principles

• Tiered pricing aligns with user intensity.
• Competitive pricing drives feature parity.

In practice

• Evaluate Codex capacity for high-intensity coding.
• Compare OpenAI's Pro plans for rate limits.

Topics

• OpenAI Pricing
• ChatGPT Pro Plan
• Codex
• Anthropic Claude
• AI Coding Tools

Best for: CTO, VP of Engineering/Data, AI Architect, AI Engineer, Director of AI/ML, Tech Journalist

Related on AIssential

• ChatGPT has a new $100 per month Pro subscription — OpenAI launched a new $100/month ChatGPT Pro tier to compete with Anthropic's Claude for heavy Codex users.
• Is Claude Code going to cost $100/month? Probably not - it's all very confusing — Unannounced pricing changes, even as tests, can severely damage user trust and brand reputation.
• GPT 5.5 just did what no other model could — GPT 5.5 Pro excels at complex, autonomous coding tasks, significantly boosting developer ambition and efficiency.
• OpenAI turns its sold-out GPT-5.5 party into a monthlong Codex giveaway for 8,000 developers — OpenAI's Codex rate limit boost aims to deepen developer engagement amid intense competition with Anthropic.
• OpenAI introduces ChatGPT Pro $100 tier with 5X usage limits for Codex compared to Plus — OpenAI's new $100 ChatGPT Pro tier targets developers with increased Codex usage amid intense competition.
• Claude Code Heading for a $100 Paywall Instead of $20! The New Pricing Reality for AI Coding Agents — Advanced AI coding agent services are shifting from flat-rate, low-cost subscriptions to higher-priced tiers due to increased compute demands.

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Editorial summary, takeaway, and curation by AIssential. Original article published by AI News & Artificial Intelligence | TechCrunch.