Samsung launches RX division to build humanoid robots this year

2026-07-22 · Source: Dataconomy · Field: Technology & Digital — Robotics & Autonomous Systems, Emerging Technologies & Innovation, Artificial Intelligence & Machine Learning · Depth: Fundamental Awareness, quick

Summary

Samsung has established a new RX (Robotics eXperience) division to manage its robotics projects, led by Executive Vice President Dongkun Lee and overseen by CEO TM Roh. Headquartered in Seoul, South Korea, RX plans to create additional research hubs in the US, China, and Japan to advance physical AI technologies. The company aims to begin manufacturing humanoid robots within the year, committing 19 trillion Korean won (approximately \$13 billion) to establish production facilities in Gumi, Korea. This move aligns with broader industry trends, as seen with Hyundai's acquisition of Boston Dynamics and Alphabet's integration of its robotics subsidiary, underscoring a significant industry push into advanced robotics and physical AI.

Key takeaway

For CTOs and investors evaluating future technology landscapes, Samsung's significant investment in humanoid robot manufacturing signals a critical shift towards physical AI. You should assess your organization's readiness for integrating advanced robotics or consider investment opportunities in this rapidly expanding sector. This move by a major electronics firm validates the commercial viability and strategic importance of humanoid robotics.

Key insights

Samsung's new RX division and \$13 billion investment signal a major push into humanoid robot manufacturing and physical AI this year.

Principles

• Major tech firms are consolidating robotics efforts.
• Physical AI is a strategic growth area.
• Global research hubs enhance local expertise.

Method

The article describes Samsung's strategy to establish a dedicated RX division, recruit specialized leadership, and invest heavily in manufacturing facilities for humanoid robot production.

In practice

• Establish dedicated robotics divisions.
• Invest in advanced manufacturing facilities.
• Recruit leaders with robotics strategy experience.

Topics

• Humanoid Robots
• Robotics eXperience
• Physical AI
• Samsung Electronics
• Robotics Investment
• Manufacturing Facilities

Best for: Entrepreneur, Director of AI/ML, CTO, Investor

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Editorial summary, takeaway, and curation by AIssential. Original article published by Dataconomy.