Midjourney enters medical hardware with ultrasonic body scanner
Summary
Midjourney, known for its AI image generation, has launched "Midjourney Medical" to develop a full-body ultrasonic scanner. This device aims to complete a scan in 60 seconds by submerging users in water at 2 inches per second, passing them through a ring of half a million squares emitting ultrasonic waves to create a 3D body map comparable to an MRI. Led by Ahmad Abbas, who joined in late 2023, the project involves a collaboration with Butterfly Network, securing exclusive rights to their ultrasound-on-chip technology in November 2025. Midjourney plans to open its first spa in San Francisco next year, seeking FDA approval for diagnostic capabilities, and aims for 50,000 scanners worldwide by 2031, projecting a 30 percent reduction in deaths and 50 percent cut in healthcare costs.
Key takeaway
For investors evaluating health tech startups or AI product managers considering market diversification, Midjourney's pivot into medical hardware with an ultrasonic scanner represents a significant, high-risk, high-reward move. Your assessment should weigh the ambitious claims of preventing 30 percent of deaths and reducing healthcare costs by 50 percent against the substantial regulatory hurdles and market adoption challenges for a new diagnostic device.
Key insights
Midjourney is pivoting into medical hardware with a fast, full-body ultrasonic scanner for preventative health.
Principles
- Preventative imaging can significantly impact mortality and costs.
- Consumer-friendly design can drive medical adoption.
- Strategic partnerships accelerate specialized tech integration.
Method
Submerge users in water at 2 inches/second through a ring of 500,000 squares emitting/recording ultrasonic waves to create a 3D body map.
In practice
- Explore ultrasound-on-chip for novel diagnostics.
- Integrate spa-like experiences for medical services.
- Target FDA approval for new diagnostic devices.
Topics
- Midjourney Medical
- Ultrasonic Scanner
- Medical Hardware
- Preventative Health
- Diagnostic Imaging
- Butterfly Network
- Ultrasound-on-chip
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Editorial summary, takeaway, and curation by AIssential. Original article published by Dataconomy.