Khosla Ventures is betting $10M on Ian Crosby, whose first startup, Bench, imploded
Summary
Ian Crosby, founder of the defunct Bench Accounting, has launched a new startup called Synthetic, securing $10 million in seed funding led by Khosla Ventures, with participation from Basis Set Ventures and Shopify CEO Tobias Lütke. Synthetic aims to develop a fully autonomous AI bookkeeper capable of generating accrual-based financials without human intervention. Khosla Ventures partner Jon Chu expressed confidence in Crosby despite his previous startup's collapse and Synthetic's ambitious, potentially unfeasible, technological vision. Chu cited Crosby's subsequent roles and positive feedback from former colleagues as reasons for the investment. Synthetic plans to initially target AI and software startups, acknowledging current AI limitations in bookkeeping accuracy and the challenges of scaling the technology.
Key takeaway
For investors evaluating founders with a mixed track record, consider the "controversy" investment philosophy: assess the founder's learning curve and subsequent performance rather than solely focusing on past failures. Your due diligence should include speaking with post-failure colleagues to gauge growth. This approach suggests that a founder's resilience and capacity for learning can outweigh previous business setbacks, especially when pursuing high-risk, high-reward technological visions.
Key insights
Khosla Ventures backs a founder's new AI bookkeeping startup despite past failures and ambitious, unproven technology.
Principles
- Controversy can obscure truth.
- Founders can learn and grow.
- Patience is key for nascent tech.
Method
Synthetic plans to build a fully autonomous AI bookkeeper for accrual-based financials, initially targeting AI and software startups, while acknowledging current AI limitations and the need for foundational model improvements.
In practice
- Focus on specific, narrow use cases.
- Secure long-term funding for R&D.
Topics
- AI Bookkeeping
- Autonomous Accounting
- Khosla Ventures
- Synthetic AI
- Startup Funding
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Editorial summary, takeaway, and curation by AIssential. Original article published by AI News & Artificial Intelligence | TechCrunch.