Snapdragon 8 Elite Gen 6 Pro leak hints at higher flagship prices

· Source: Dataconomy · Field: Technology & Digital — Emerging Technologies & Innovation, Internet of Things (IoT) & Connected Devices · Depth: Advanced, quick

Summary

Qualcomm's upcoming Snapdragon 8 Elite Gen 6 and Gen 6 Pro processors are expected to be the first to utilize TSMC's 2nm process technology, promising enhanced efficiency and performance. Leaked model numbers are SM8975 for the Pro variant and SM8950 for the standard, both featuring a 2+3+3 Oryon core CPU configuration. The Pro model will reportedly include an Adreno 850 GPU with 18MB graphics memory and LPDDR6/LPDDR5X support, while the standard Gen 6 will use an Adreno 845 GPU with 12MB graphics memory and LPDDR5X. These advancements are projected to increase the price of Ultra flagships, potentially creating a new tier in the premium smartphone market, with devices possibly debuting in late 2023.

Key takeaway

For smartphone product managers planning future flagship devices, the Snapdragon 8 Elite Gen 6 Pro's anticipated high cost and LPDDR6 support necessitate a re-evaluation of pricing strategies and component sourcing. You should assess whether the performance gains justify a higher retail price or if the standard Gen 6 offers a more balanced cost-performance ratio for your target segment.

Key insights

Qualcomm's next-gen Snapdragon chips will use 2nm process and introduce LPDDR6, segmenting the premium smartphone market.

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Editorial summary, takeaway, and curation by AIssential. Original article published by Dataconomy.