How the “dear algo” meme forced Meta to change its feed forever

2026-02-12 · Source: Dataconomy · Field: Technology & Digital — Artificial Intelligence & Machine Learning, Emerging Technologies & Innovation · Depth: Fundamental Awareness, quick

Summary

Meta has launched an official "dear algo" feature on Threads, allowing users to directly influence their algorithmic recommendations in real time. This new functionality responds to persistent user complaints about irrelevant content in their feeds and formalizes a popular platform meme where users would jokingly address the algorithm. By starting a post with "dear algo," users can request more or less of specific content, such as "show me more posts about cute cats" or "stop showing me posts about sick pets." These requests are active for three days, are recorded in the user's settings for review or deletion, and can be reposted by other users to influence their own feeds. The feature is currently rolling out to users in the United States, United Kingdom, Australia, and New Zealand.

Key takeaway

For Threads users seeking more control over their content feed, you should actively use the new "dear algo" feature. By posting specific requests, you can fine-tune your recommendations for three days, making your browsing experience more relevant. Experiment with different "dear algo" prompts to discover how effectively you can personalize your feed and reduce exposure to unwanted topics.

Key insights

Meta's "dear algo" feature allows users to directly modify their Threads feed recommendations in real time.

Principles

• User feedback can drive platform features.
• Direct algorithmic control enhances user experience.

Method

Users post messages starting with "dear algo" to specify content preferences, which then adjust their feed for three days.

In practice

• Post "dear algo, show me more [topic]" for desired content.
• Post "dear algo, stop showing me [topic]" to reduce unwanted content.

Topics

• Algorithmic Recommendation
• User Feedback Mechanisms
• Real-time Content Personalization
• Threads Platform Features
• Social Media Algorithms

Best for: AI Product Manager, General Interest, Product Manager, Tech Journalist

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Editorial summary, takeaway, and curation by AIssential. Original article published by Dataconomy.